Björkman didn't have a say in 2014 nor 2015 btw. So the running order theories don't really apply here.
The Danish production had the most anti-Eastern and anti-Slavic running orders of all years. It's also true that Eastern countries did not put a lot of effort into their songs that year, but early favourite Armenia was let down twice by the producers.
In 2015, all semis were closed by 3 Eastern countries in a row and opened by one. And the running order for the final was extremely friendly to Eastern Europe as well, but
Western European countries also had a lot of trouble qualifying that year. Australia's running order was awarded a pimp slot for being the one-off anniversary guest that year.