Austria is not that land of pop and rock music, but of wonderful classical music admired by the whole world. The biggest composers lived there and stated there art.
Classical festivals are all around the country.
I expect a contemparory mashups of classical music, but also of traditional music. Yodelling is also part of the culture, so I could see that coming. It could become really interesting and fierce.
Denmark was very modern and technological, but I expect now an embrace of classical music and arts, when we get to Austria.